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Explicit and Implicit Attitude of Sexual Double Standards Measurement Study
Sexual Double Standard;Implicit Attitude;Implicit Association Test
|Issue Date: ||2013-05-24 16:28:53 (UTC+8)|
The purpose of this study is to explore whether the public have the double standards about sexual behavior when people pay more attention to sexual self-consciousness. Many studies have found that sexual double standards allow men to have more sexual freedom than women and may cause unequal sexual practices where a man dominates a woman. In addition, attitudes consist not only of cognitive, behavioral, and affective components, but also include the explicit and implicit attitude. It is easy to imagine how to measure an explicit attitude – ask respondents how they feel. An implicit attitude, however, is not measured by introspection. The varieties of methods used for implicit attitude measurement do not depend on the respondent’s ability to self-report their attitude. One such implicit attitude measure is the Implicit Association Test (IAT) developed by Greenwald, McGhee, and Schwartz(1998) in order to capture the true attitude from the subject's mind.
To understand the relationship between explicit and implicit sexual double standard, 96 undergraduate students enrolled full-time at Shu-Te University conducted two IAT experiments, followed by the sexual double standard scale. The results showed explicit and implicit measurement had found many similarities but also differences. Both two methods showed that among the undergraduate students’ background variables only gender and college differences were found between male and female in terms of sexual double standard. Male students were significantly higher than female students to have sexual double standards and students from college of informatics were also significantly higher than students from college of applied social sciences to have sexual double standards. The most notable difference in the results of two methods that explicit measurement showed all students whatever their gender had express positive opinions to male sexual behaviors but implicit measurement showed that students had a more positive attitude toward sexual behavior of their same gender. We could infer from these results that men are often expected to enjoy more sexual freedom and neglect women’s sexual response when they were younger. On the other hand, women are encouraged to be more sexually restricted and internalize these values that cause ambivalent feelings that can be likened to approach-avoidance behavior to sex. Therefore, it’s recommended that educators should develop more sexual and gender lessons for male and female students to improve sexual self-consciousness.
|Appears in Collections:||[人類性學研究所] 博碩士論文|
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