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Title: Applying Technology Acceptance Model in Evaluating the Usage of MISA Accounting Software at SMEs - Nam Dinh Province, Vietnam
Applying Technology Acceptance Model in Evaluating the Usage of MISA Accounting Software at SMEs - Nam Dinh Province, Vietnam
Authors: 武光興
Vu Quang Hung
Contributors: 資訊管理系碩士班
Keywords: MISA accounting software;Accounting system;accountant;TAM;small and medium enterprises (SMEs)
MISA accounting software;Accounting system;accountant;TAM;small and medium enterprises (SMEs)
Date: 2011
Issue Date: 2011-05-26 11:17:58 (UTC+8)
Publisher: 高雄市:[樹德科技大學資訊管理系碩士班]
Abstract: In the processe of globalization, especially when Vietnam is a member of the World Trade Organization in 2006, SMEs of Vietnam face new competitors (transnational corporations, multinational corporations, having powerful financial resources, technology, experience and high competitiveness) and they have to compete fiercely in the new condition (the strict guidelines of the institutional trade and international law in the global market). In other words, Vietnam enterprises are facing with really great challenges. In market economy in Nam dinh province in Viet Nam, the competition among small and medium enterprises in Nam dinh province is more and more severe. “Business is getting much harder now’’. Enterprises want to survive, maintain their independence and development, they must improve their competitiveness. They are facing with pressures to reduce production costs, increase productivity, and to have more intensive knowledge. Application of information technology is to increase production efficiency, enhance business competitiveness and international economic integration. Accounting software is the most effective tool to control and maintain activities for "financial brains" of the company. MISA Joint Stock Company has provided MISA accounting software. MISA accounting software includes 13 modules, is designed for small and medium enterprises with the purpose to help businesses without having to cover much cost and do not know much about computing and accounting but they can use and manage accounting software system and all transaction in enterprise. Therefore, this study examines the actual use of MISA – accounting software among SMEs in Nam Dinh province, so as to help the board of management to make decision whether or not to have it implemented broadly. Developing and testing hypotheses by using survey data from 209 accountants come from various enterprises of different locations in Nam dinh, Vietnam. This study employed SPSS 17.0 to analyze the collected data to test the relationships among factors and all items require seven-point Likert-scale. The results indicate the positive relationships among perceived usefulness, perceived ease of use, attitude towards using, behavioral intention to use and actual usage of MISA accounting software.
In the processe of globalization, especially when Vietnam is a member of the World Trade Organization in 2006, SMEs of Vietnam face new competitors (transnational corporations, multinational corporations, having powerful financial resources, technology, experience and high competitiveness) and they have to compete fiercely in the new condition (the strict guidelines of the institutional trade and international law in the global market). In other words, Vietnam enterprises are facing with really great challenges. In market economy in Nam dinh province in Viet Nam, the competition among small and medium enterprises in Nam dinh province is more and more severe. “Business is getting much harder now’’. Enterprises want to survive, maintain their independence and development, they must improve their competitiveness. They are facing with pressures to reduce production costs, increase productivity, and to have more intensive knowledge. Application of information technology is to increase production efficiency, enhance business competitiveness and international economic integration. Accounting software is the most effective tool to control and maintain activities for "financial brains" of the company. MISA Joint Stock Company has provided MISA accounting software. MISA accounting software includes 13 modules, is designed for small and medium enterprises with the purpose to help businesses without having to cover much cost and do not know much about computing and accounting but they can use and manage accounting software system and all transaction in enterprise. Therefore, this study examines the actual use of MISA – accounting software among SMEs in Nam Dinh province, so as to help the board of management to make decision whether or not to have it implemented broadly. Developing and testing hypotheses by using survey data from 209 accountants come from various enterprises of different locations in Nam dinh, Vietnam. This study employed SPSS 17.0 to analyze the collected data to test the relationships among factors and all items require seven-point Likert-scale. The results indicate the positive relationships among perceived usefulness, perceived ease of use, attitude towards using, behavioral intention to use and actual usage of MISA accounting software.
Appears in Collections:[資訊管理系(所)] 博碩士論文

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